You have the location but what about signage??
Filed in archive Marketing on August 19, 2008
You have the location but do you have the right signage?
You always here the saying "location, location, location" when looking for real estate especially when it comes to locating your small business. However, you rarely heard mention about the importance of signage and how that can affect your business.
This is an excellent video that does a case study from a Reno business on how its one sign was confusing did missed one point of view but their new sign is visible from all directions.
Signs do cost money but they can also be a major factor in your success so make sure you have signage that will be noticed.
Tags: Small Business Marketing Management Operations Planning business have+location
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