Do you know what your customers are saying about you?

I have mentioned before it is important to keep up and find out what your customers think about your services. Today people have many more ways to talk about how a business treats them than they had before the internet. There are such sights as Epinions, plus many other forums were your customers can talk about you good or bad and it is important for you to keep your eyes open.

The Seeds of Growth blog has great story about how a Fantastic Sam's Franchise owner turned an upset customer totally around to the point were she is actually referring her friends.

While some people can never be satisfied, make sure you do everything in your power to insure that you take care of your customers.