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The renaissance of culture and art in the 16th century was marked by secrecy.
"Our desires and our commitment to the ideas of our future are all that matter." – Will Smith
Today we are witnessing a "Renaissance of Business" and instead of secrecy, protecting their proprietary assets, and deficit thinking – we are moving toward a period where businesses are practicing transparentness.
When Transparency Becomes A Business Asset
Consumers are jaded and dole out their trust very cautiously.
Transparency allows consumers to easily perceive your motives, thoughts, and feelings – transparency becomes an endearing quality in business. It eliminates confusion and makes your intent obvious.
Ideas and concepts become crystal clear and removes the obstacle of confusion and creates a foundation of understanding or being understood – which is the foundation of all commerce.
What do you think of this transparency concept?
Do you practice transparency?
Is transparency a new core competency?
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