bizplanhacks
Reaching the Next Generation
Filed in archive Marketing by Greg Cruey on August 12, 2009
Blogtrepreneur had a good piece recently on focusing your marketing plans to reach the next generation.
Marketers who do not pay attention to the buying habits and general activities of the teenager of today do so at their peril. Teenagers may not have the buying power necessary to cause marketers to salivate, but they represent the adults of tomorrow and some of the amazing trends that are emerging from the world of the teenager will have a significant effect on the marketing arena ahead.
Newspapers (if they still exist in five years) and radio will be almost completely foreign to today's teens once they grow up and get jobs. Marketers will have to find a way to reach them through their cell phones, Xboxes, and inside interactive games like Second Life.

The article gives an interesting perspective on the future of marketing.

Starbucks reaching out to Second Lifers?
© isfullofcrap




Permalink: Reaching the Next Generation
Tags: teen  marketing  business  generation  plan  next+generation  reaching+next  business+plan 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/158598
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for Reaching the Next Generation:

  • Currently 9.00/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 9.00 out of 3 vote(s) cast.
 
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!