Franchises Coast Through Recession

Filed in archive Trends on May 5, 2009

© chego101

I noticed a couple of articles recently (Small Business Trends, Noobpreneur) on the fate of franchises during the recession - and it's a pretty good fate.

Ivan Widjaya sums up the situation:

I won't say franchising is recession-proof, but I do say that franchising is recession-resistant. Can you fail with franchising? Of course. How likely you will succeed with franchising? More likely than other business types. These days, there are no better business opportunities than low cost franchise opportunities.

Joel Libava points out that franchises have five great strengths. They usually rest on a proven business model. They provide start-up investors with formal training. They have marketing systems in place for you. They usually are tech savvy. And they make you part of a network.

If you're looking for a business opportunity in the midst of the recession, botht he pieces citesd at the top of this post should give you food for thought.